Every scoreboard
hides a story.
The final whistle tells you who won.
We tell the story behind it.
The latest from the movement.
New films, interviews, stories, and conversations shaping Me 1st Then Sports™.
Her Headspace First. Then Sports.
A short film centered on girls and women in sports — protection, pressure, confidence, and headspace.
His Headspace First. Then Sports.
A short film honoring the pressure boys and young men carry — and the headspace they rarely get to name.
Me 1st Then Sports™ Pop-Up Recap
Recap from community pop-ups, school visits, and athlete activations across the movement.
Black Student-Athlete Recap
Recap from Black Student-Athlete pop-ups, interviews, and campus activations.
Three voices. One movement.
The athletes under the jersey. The parents on the ride home. The coaches carrying the whistle.
Athlete Stories
Real athletes. Real conversations. Real life beyond the scoreboard.
Hear the Athletes
Parent Stories
The conversations happening in parking lots, on sidelines, and during the ride home.
Hear the Parents
Coach Stories
Leadership. Pressure. Purpose. The people carrying the whistle.
Hear the Coaches
Leader
Conversations™
Presented in partnership with Business Innovators Radio
Conversations with the people shaping the future of youth sports — tournament operators, club directors, athletic directors, league founders, sponsors, researchers, and community leaders.
- Tournament Operators
- Club Directors
- Athletic Directors
- League Founders
- National Organizations
- Sports Entrepreneurs
- Coaches & Parents
- Researchers & Sponsors
A living newsroom.
Fresh interviews, stories, and episodes — updated as the movement grows.
Listening as leadership in youth sports
Leader ConversationThe pressure nobody sees
Athlete StoryWhat quiet leadership actually sounds like
Coach StoryThe ride home is the real practice
Parent StoryThe CAREGD media room.
Press releases, radio appearances, podcast interviews, event coverage, partnership announcements, speaking engagements, and national media mentions.
NFL M.O.M.S Hosts 'The Next Play' Networking Mixer to Show How Listening Can Save Lives On and Off the Field
Read Feature
CAREGD Activates Communities for Mental Health Awareness Month with Real Check-Ins and Community Care
Read Feature
CAREGD Founder Lisa C. Williams Headlines NFL M.O.M.S 'Next Play' Networking Mixer
Read FeatureStories we're creating right now.
The films, series, and research CAREGD is capturing across youth sports.
Behind the Scoreboard™
Conversations with athletes about the pressure nobody sees.
The Ride Home™
Parents navigating the moments that matter most.
Coach's Chair™
Leadership conversations with coaches carrying the whistle.
Built Different™
Organizations redefining youth sports from the inside out.
Statistics inform.
Stories transform.
Data explains behavior.
Stories explain people.
Every athlete deserves both.
Every great movement begins with a conversation.
If you're an athlete, parent, coach, club director, tournament operator, or sports leader helping create healthier youth sports — we'd love to tell your story.